MEET THE TEAM

As the founder and CEO of Mission2Market, Dave was the CMO for Visit Chattanooga for a decade and started his career at CNN covering travel, science, technology and space exploration. He moved into travel & tourism in 2005, leading Georgia Aquarium’s Public Relations and Marketing during its opening years. When not working with destinations and attractions, Dave travels with his family around the world and the US in his family camper van…skiing and biking with every free moment. Dave has an MBA in Marketing & Management from University of Colorado.

Mary Howard has more than a decade experience in building brands for destinations with a focus on leveraging owned and earned media. Mary Howard brings expertise in destination development of music, arts and heritage scenes that residents love and attracts visitors to the destination. Born and raised in Tennessee and now residing in Colorado, music is a passion with a stint working in New York in the fast paced music media industry. When not promoting M2M’s destination partners, Mary Howard travels, enjoys live music and anything outdoorsy.

Andrea brings a strong background in stewardship, higher education research and grant administration, along with hands-on experience in the outdoor recreation economy, to M2M. She began her tourism career as a destination stewardship consultant and now adds strategy development and oversees research administration at M2M. Passionate about sustainable tourism, Andrea is excited to continue partnering with destination communities to create thoughtful, lasting strategies. A lifelong Colorado resident, she enjoys spending as much time outdoors as possible with her husband and two young children.

Ursula is a natural when it comes to social media. Her creative instincts and compelling content consistently drive engagement far beyond industry benchmarks. With years of in-house experience at a major Destination Marketing Organization (DMO), Ursula successfully launched their TikTok presence and managed all social platforms—growing followers to record levels and building an authentically engaged community. A proud first-generation Latina, Ursula is passionate about travel, photography, and using her digital skills to help nonprofits share their mission and connect with the audiences that matter most.

Stephanie has been working in tourism for over ten years in London, Mumbai, and Chattanooga. Recently, she took a hiatus from this work when selected to, along with her husband and then 2-year-old son, travel the world for a year in partnership with Airbnb. While on this once-in-a-lifetime adventure, she documented the experience on YouTube and Instagram, so her first-hand experience working as an influencer brings a fresh and creative perspective to her work at M2M.

Steven is a guru in all things digital. Steven optimizes M2M clients for the digital age bringing his experience from University of Denver and Home Depot. When Steven isn’t launching websites, digital campaigns or optimizing for clients, he enjoys big thinking like TED Talks, exploring the the cultural offerings of cities and getting outside.

Roxana was born and raised in Sinaloa, Mexico. At 18, she moved to Colorado, where she earned her degree in Business Administration from the Metropolitan State University of Denver. Roxana has over 15 years of experience in legal and medical interpretation/translation. She also currently volunteers her translation services for various immigration organizations. In her free time, Roxana enjoys kickboxing and caring for her two children and twenty-two plants. She also likes to travel, visit small towns, and learn about their cultures.

Dustin Hysinger has over a decade of experience working with various brands on printed and digital campaigns. After graduating college from the University of Tennessee at Chattanooga, Dustin began his design career working in tourism for the city of Chattanooga under the leadership of Dave Santucci. Since then Dustin has grown into his own and has gained experience with several clients across multiple mediums including: packaging and print, branding, merchandise, and front end web design. When Dustin isn’t creating content, he is pursuing his wife and three children on their homestead in North Georgia.